Question

What do you think is the Value Proposition that Zappos brings to their customers and how it has influenced the internals of the company?

Answer 1

The primary value proposition that Zappos possess is the delivery of "WOW" in service that is providing the best possible service to its customers that is being provided by the Customer service department known as the Customer Loyalty Department which consists of more than 500 employees in the department and the service center is not like the traditional service center where customers have to wait for their turn to have a conversation, instead they will get to talk right away and there is also no limit of call time. The primary objective here is to serve the customers better and make their experience even better, hence the employees have nothing to sell here and neither do they have any targets for the same. This has also created Zappos to feature on the Fortune 100 list of best places to work because like the customers they value their employees as well because they are aware of their importance in the organization.