Question

Explain greenwashing. How does it influence consumer behavior

Explain greenwashing. How does it influence consumer behavior
Business   Operations-Management   
0 0
Add a commentTranscribed image text
Next >

Homework Answers

Answer #1

Explanation:

Greenwashing is an act of fake or misleading claim of company that thier product or service have more environmental benefits from use of it. Many company does this type of malpractice to gain advantage over competitors in market and appear thier product, service, technology as more environmental friendly and have more eco friendly benefit.

- This claims of company changes the behavior of consumer and it influences the consumer to buy this product or service that they think of as more environment friendly.

Consumer think of more greener Business and take this as more cost effective products in reality and get influenced to accept this and think of lean manufacturing is the base of this product.

0 0
Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Log In

Sign Up

Not the answer you're looking for?
Ask your own homework help question
Similar Questions
How does Identity influence consumer behavior?
How does Identity influence consumer behavior?
How do consumer characteristics influence buying behavior?
How do consumer characteristics influence buying behavior?
How differently from psychology and sociology does culture explain consumer behavior?
How differently from psychology and sociology does culture explain consumer behavior?
How differently from psychology and sociology does culture explain consumer behavior?
How differently from psychology and sociology does culture explain consumer behavior?
How do beliefs and attitudes influence consumer behavior? How can negative attitudes toward a product be...
How do beliefs and attitudes influence consumer behavior? How can negative attitudes toward a product be changed? How can marketers alter beliefs about a product?
how does self- awareness of personal perspectives and behavior influence leadership?
how does self- awareness of personal perspectives and behavior influence leadership?
in a Prime Organizational case study how does culture influence ethical behavior
in a Prime Organizational case study how does culture influence ethical behavior
What roles does religion play in adolescence? How does it influence their behavior? Is it linked...
What roles does religion play in adolescence? How does it influence their behavior? Is it linked with their sexuality? PLEASE PROVIDE REFERENCES!!!! Class: Adolescent Psychology (PS221)
Consumer Behavior How does the role of self- concept depict your role as a consumer? Give...
Consumer Behavior How does the role of self- concept depict your role as a consumer? Give a personal example
1.Give three reasons of how does an understanding of the consumer behavior of your target market...
1.Give three reasons of how does an understanding of the consumer behavior of your target market impact planning/tactics of marketing strategy? 2. Based on your understanding of Millenials and their interests/behavior, pick a two product of interest and explain what appeal you would use to market that product to Millenials. 3. Explain the differences of consumer behavior for High involvement purchase and Low Involvement purchases. 4. Pros and cons of high and low involvement purchases
ADVERTISEMENT
Need Online Homework Help?

Get Answers For Free
Most questions answered within 1 hours.

Ask a Question
ADVERTISEMENT