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Why must a balanced scorecard be balanced?

Why must a balanced scorecard be balanced?

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Answer #1

Balance scorecard must be balanced because there are several reasons for using balanced scorecard:

  1. It helps to improve the organizational performance.
  2. It helps to increase the focus on strategy and help to translate that strategy into meaningful goal.
  3. It helps to improve the communication of the organization’s vision and strategy.
  4. It helps to reveal the strong and weal point of the company.
  5. It also provides the timely feedback related to improving strategy.

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