Upon graduation, you are considering whether you should join a public relations department within an organization or a public relations firm. As you make your decision, what kinds of differences must you take into consideration? ANSWER MUST BE 20 LINES LONG
Public Relations is a crucial part of every company. Many business people also tend to open a firm specifically to enhance the public relations. The core difference between the two is that the department only focuses on the public relations part, but on the other hand, the firm does not attempt a single task for a second time and does not waste their time. The firm also had other functions and operations. A company or firm is a combination of all the processes. For example, a legal department only focuses on its legal proceedings, but the legal firm does other operations simultaneously. It also manages the finance and wages of other employees.
Similarly, the PR firm also manages all the other functions, just like a business enterprise. A PR department in a company will help the managers better know the industry and the related firms. The department only has a single client that is the enterprise itself. However, on the flip side, the company has more than one client, and it also attracts impartial opinions and unbiased opinions. It is because the managers from all the departments contribute to the growth of the company. Also, during crises, a firm has more abilities to cope with than a department alone. It is because the entire company focuses on public relations. The department has a limited workforce, but the firm has good human capital, leading to efficiency and effectiveness.
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