The automobile manufactures measure the success of
customer satisfaction as explained below:
- One of the important way automobile industries keeps as
benchmarking if the driving experience of their customer. Driving
being a core activity of any automobile tells how successful the
vehicle is.
- The interior and exterior looks of the automobile would be the
second factor of measuring the success of customer satisfaction.
Any customer would look for comfort while buying a automobile.
- Then comes the safety measures within the automobile which is
used to measure the customer satisfaction level.
- Fuel consumption would also be an important factor for a
customer to be satisfied or not with the automobile.
- Finally technology plays an important role and implementing the
innovative technology in the automobiles can greatly impact
customer satisfaction.