Question

Consider you are opening a tuition academy near a renounced school within the city of Lahore. Which type(s) of promotional channels would you employ to attract customers and why? (Hint: Not all promotional channels are viable in every situation!)

Answer 1

answer-

The type of promotional channels i would employe to attract customers to my tution academy are-

Advertising. This is the paid form of promoting a product or service. I would choose this channel because it is effective and reach audience in timely manner. For my tution academy, I will print flyers to inform customers about my tution services in lahore city. I will also put up big banners and boards on specific locations like crowded ones so that customers like parents of students will know about my new tution academy.I would not choose TV commercial as they are more costly as compared to printed ones.

Social media marketing channel because social media is trending way to promote any thing at low cost, reach mass audience in less time.We can open a business page on FB, Use twiter and instagram to promote our tution academiy.

sales promotion channel because this channel will increase chances of admission in short term but in fast pace. we can provide discounts, free extra classes on early admission and get 10% discount on paying full fee in advance for certain period of time.