The following steps must be followed to come up with a creative
online store design:
- The objective and value proposition of the online store must be
drafted. The value proposition must be creative
- The mission and vision of the online store must be defined.
These will help in identifying the long and short term goals for
the company
- Research what the consumers desire from an online store and
accordingly set the priorities
- The overall design of the online store must be developed,
keeping the customers in the center of the objective
- The user experience needs to be detailed to the minute level.
This must consider the rate and cost of interaction with the user
as well as value creation
- The design must be implemented with the best available
technology, keeping value creation and consumer’s ease of access in
mind
- The design must get integrated on real time platform and
response of a test batch of consumers must be studied
- Based on the test batch feedback, final improvements must be
done in the store design