Question

Marketing debate: Take a position on: Privacy is bigger issue online than offline VERSUS Privacy i...

Marketing debate: Take a position on: Privacy is bigger issue online than offline VERSUS Privacy i sno different online than offline

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Answer #1

Privacy is bigger issue online than offline, because-

  • In offline situations, a person has more control over his privacy than in online situations
  • In person, he can make sure how he conveys his information and how it wll be used and percieved thereafter
  • But in online platforms, his information can be used in various unknown ways which he will not be aware of
  • His personal data can be leaked to various analytics companies such as Cambridge Analytica, which are again used to influence him based on his likes and dislikes
  • Hence Privacy is bigger issue online than offline
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