Ethical problems arise when there is a conflict of interest. Typically, there are three parties involved in an investment process, there are sell-side analysts, buy-side analysts, and independent analysts.
Sell-side analyst
A sell-side analyst provides the client with investment analysis and recommendations, through the research reports that his firm publishes over time. In these research reports, often the analyst gives a specific recommendation like sell, buy or hold a rating on a stock. In many cases, they give a target price for the stock based on their analysis, which might higher or lower than the current stock price.
Buy-side analyst
A buy-side analyst typically works in mutual funds, investment advisory firm or hedge funds, who manages money and hence purchase and sell securities on the behalf of the investors as well as for the firm. A successful buy-side analyst is the one who generates higher returns on his investments.
Independent analysts
These are typically boutique research firms, which are entirely dedicated to providing research inputs to their client which include investment firms as well as they sell their research reports to anyone who subscribes them. Such analysts or firms, since being dedicated fully to selling research reports, are usually expected to maintain higher objectivity than firms whose income from research advisory is minuscule.
Conflict of interests
Can reports be fully trusted for investment decisions - This depends on many factors depending on the firm of whose reports are considered, the investment intellect of the investor as well as the intellect level and past history of the analysts. If the firm has a history of publishing unbiased reports, which have consistently proven correct as well as how independent the research reports are should be examined. An intelligent investor would never blindly trust research reports and would have his/her own analysis. Even if not, alternate reports on the same securities should be examined to find if any extremely different view is provided on the same security by other firms.
There are many potential solutions to alleviate the conflict of interest problem. An investor should identify firms with the following regulations and only then should consider advice from the analyst in these firms. Research analyst compensation should be strictly linked to the subscription bases of the reports and not to the overall firm
The best investment approach of investing in the stock market is doing self-analysis and subscribing to the research reports only for reference purposes. Advises by the analysts should be taken with a pinch of salt and efforts must be taken to compare if other analysts or reports project a very different view on the stock or not. Investment also depends on the risk-return profile of the investor and hence any suggestion should be considered carefully like a piece of good investment advice for a person may not be as good for another person. Also, it is important to analyze how the past recommendations of the advisors have worked out and whether there is any potential bias in the advice.
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