Likert Scales
Likert scales have an odd number of choices/responses (5, 7, 9, etc)
Likert scales have a 'neutral' at the center of the responses and symmetrically positive and negative responses on either side
LIkert scales include labels - at least at the extremes, often
at every step
e.g., strongly agree, agree, neutral, disagree,
strongly disagree
e.g., always, often, sometimes, rarely,
never
Items should be strongly worded statements
Items should not be double-barreled
'Reverse worded' items mean that as a participant responds to a list of items, they will sometimes choose 'strongly agree' and sometimes choose 'strongly disagree' to indicate the same information.
EXAMPLE: Below are 2 items, each with 5 response options.
I am comfortable
in large groups (SA) (A) (N) (D) (SD)
I feel nervous
around groups of people (SA) (A) (N) (D) (SD)
Question:
You are interested in the variable job satisfaction and want to use a survey to investigate.
a. write a conceptual definition of this variable (what does this concept mean to the general population - the dictionary definition would be fine, or just a general idea of what this concept means)
b. create a Likert scale for this variable:
Write 5 items to assess this variable.
For each item, specify the labels for at least 5 response options.
a. Locke defined job satisfaction as a pleasurable or positive emotional state resulting from the appraisal of one’s job or job experiences. Job satisfaction has components such as emotional, cognitive, and behavioral. Job satisfaction means how much a person is content and satisfied with ones work. Job satisfaction has been linked to productivity, absenteeism, and mental and physical health.
b.
1.I have high motivation in doing my work
Strongly Agree Agree Neutral Disagree Strongly Disagree
2.There is good communication between the managers and employees
Strongly Agree Agree Neutral Disagree Strongly Disagree
3.My work is recognized by my seniors
Strongly Agree Agree Neutral Disagree Strongly Disagree
4.I feel underutilized in my job
Strongly Agree Agree Neutral Disagree Strongly Disagree
5.I am happy with the current pay i get for my job.
Strongly Agree Agree Neutral Disagree Strongly Disagree
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