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How can social media be used in strategic planning and decision making by corporations?

How can social media be used in strategic planning and decision making by corporations?

Business   Operations-Management   
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The way of doing business has changed a lot from what it was few years back and today there are a lot of factors that play an important role in the process and the most popular trend is the social media. Social media or the virtual world has been quite important in today's world of doing business and they are changing the way individuals look at business. There is a huge population in social media today and business organizations use social media for the purpose of advertising and promoting the business or the products and services offered. The feedback and response received from these platforms will help the organization take decisions by understanding the process and making it quite an effective decision to make. The feedback and response received is considered to be authentic and the organization can work on it for the benefit of the organization itself.

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