What should you think about when establishing your objective?
A. Your long term goals
B. A concrete idea of what you want to happen
C. Your short term goals
D. All of the choices
2.
True or False:
In a persuasive message, you should discuss any objectives that don't align with your audience's.
3.
Which of these statements creates a concrete image?
A. I am reliable.
B. I had perfect attendance at my last job.
C. I have good work ethic.
4.
A persuasive message that comes across as parental, preachy, or stuffy likely has a problem with...
A. tone
B. common ground
C. personality
D. writing skill
5.
Which organizational pattern would you use when you believe your audience is likely to agree to your request without much resistance?
A. Direct request pattern
B. Indirect request pattern
C. Problem-solving pattern
6.
True or False:
Psychological description works best late in a message to catch readers' attention.
1. Option D. All of the above.
Objectives could be based on long term goals, short term goals and a concrete idea of what we want
2. False.
The objective of a persuasive message is to gain attention, build interest, reduce resistance and motivate action from the audience. Hence, the message should discuss objectives that align with the audience.
3. Option C. I have good work ethic.
4. Option A. Tone
A persuasive message that comes across as parental, preachy, or stuffy likely has a problem with the tone of the author.
5. Option A. Direct request pattern.
A direct request pattern is ideal if the audience is likely to agree to the request without much resistance.
6. False.
Psychological description early in the message may be better to catch the readers attention.
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