Assume that you are the manager of a monopoly that sells MX calculator model. You produce calculators in two plants. The demand function for MX calculators Q = 500 – 5P. The cost of production in plant 1 is C1=100+3 Q_1^2, and the cost of production in plant 2 is C1=80+2 Q_2^2. Find the output level each plant has to produce and the price you have to charge.
Q = 500 - 5P
5P = 500 - Q
P = 100 - 0.2Q
Total revenue (TR) = P x Q = 100Q - 0.2Q2
MR = dTR/dQ = 100 - 0.4Q = 100 - 0.4Q1 - 0.4Q2 [Since Q = Q1 + Q2]
C1 = 100 + 3Q12, therefore MC1 = dC1/dQ1 = 6Q1
C2 = 80 + 2Q22, therefore MC2 = dC2/dQ2 = 4Q2
For a multiplant monopolist, profit is maximized when MC1 = MC2 = MR.
For Plant 1, MR = MC1
100 - 0.4Q1 - 0.4Q2 = 6Q1
6.4Q1 + 0.4Q2 = 100
16Q1 + Q2 = 250 (Dividing by 0.4).......(1)
For Plant 2, MR = MC2
100 - 0.4Q1 - 0.4Q2 = 4Q2
0.4Q1 + 4.4Q2 = 100
Q1 + 11Q2 = 250 (Dividing by 0.4).......(2)
Equilibrium is obtained by solving (1) and (2).
16Q1 + Q2 = 250 ...............(1)
(2) x 16 yields:
16Q1 + 176Q2 = 4,000......(3)
(3) - (1) yields:
175Q2 = 3,750
Q2 = 21.43
Q1 = 250 - 11Q2 [From (2)] = 250 - (11 x 21.43) = 250 - 235.73 = 14.27
Q = 14.27 + 21.43 = 35.7
P = 100 - (0.2 x 35.7) = 100 - 7.14 = 92.86
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