Question

Harvard charges a single, per ticket, price to all Men’s hockey games. How could Harvard increase attendance and profitability ( Note how it would/could enforce your proposals): a) Charging a different price to students vs. others b) Charging a different price for some games vs. others

Answer 1

As the question says we have to increase both the attendance and profitability.

If the Harvard charges a different price to students vs. others

A price discrimination like this will increase both the profit and the attendance. A price discrimination charging students a lower price will increase their attendance and a higher price charged from another will increase the profit of Harvard.

If Harvard charges a different price for some games vs others. Some games which are considered more important i.e. have higher demand will attract more crowd and a higher price for such games will enable Harvard to earn more profit. Other games which are considered not much important i.e. have lesser demand should be charged less. Making entry cheaper will allow more people to view the match and get more attendance and revenue.