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Read the article by on the Ford Pinto controversy: What does Ford's decision making have in...

Read the article by on the Ford Pinto controversy: What does Ford's decision making have in common with a Utilitarian way of resolving a moral dilemma? How does it differ?

write 150 words written response.

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Answer #1

The ford developed the pinto in 1968. The company expected that the size of the car and price are enough to compete with German and Japanese competition. The cost of the pinto is less than $2000. At the time of testing the gas tank in the car was a risk for the fire hazardous. To make safety for the car is not a harmful activity of the ford and it takes only $5 to $8. But the manufacturer is not ready to improve the safety packages of the car. And finally, it leads to the death of 75 to 400 people.

It is the best example of the utilitarian moral approach developed by Bentham. The theory states that human nature is ruled by pain and pleasure and it maximizes the greatest number of people. The ford pinto dilemma is the perfect example. The company earns lots of money and captured parts of the auto market with sacrifice lots of human life.

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