1. Why is there a difference between the stock market valuation of a sports team and its brand value?
Sports team is a group of players playing a particular game for a particular place.
Eg: Cricket, hockey
In these sports team will able to create their own brand by winning more games and hearts of people. Thus making companies run after that team to sponser them which increase its value of team.
Brand value of team may be higher but the brand value of a particular person in that sports team will be much higher even more than team value. He himself will be the brand for that team .
Brand value depends on the market range of that team of a person where people will love more them any other person or teams.
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