Question

Identify the scale of measurement for each example below. a) The amount of juice in a bottle measured in fluid ounces. b) Birthplace measured by having each subject write the name of the country in which (s)he was born. c) Cheerfulness measured by having a teacher give a rank of 1 to the student judged to be the least cheerful, a rank of 2 to the student judged to be the next-least cheerful, and so on. d) Length of telephone conversation measured by recording the number of seconds from beginning to the end of the conversation. e) Subject’s residence zip code.

Answer 1

a) The amount of juice in a bottle measured in fluid ounces

ratio

b) Birthplace measured by having each subject write the name of the country in which (s)he was born.

Nominal

c) Cheerfulness measured by having a teacher give a rank of 1 to the student judged to be the least cheerful, a rank of 2 to the student judged to be the next-least cheerful, and so on.

Ordinal

d) Length of telephone conversation measured by recording the number of seconds from beginning to the end of the conversation.

ratio

e) Subject’s residence zip code

Nominal