What does Coca-Cola stand for? Is it the same for everyone? Explain. 2. Coca-Cola has successfully marketed to billions of people around the world. Why is it so successful? 3. Can Pepsi or any other company ever surpass Coca-Cola? Why or why not? What are Coca-Cola's greatest risks?
Coca-Cola stand for providing more hapiness to people across the globe by providing coal drinks. It strife for connecting with more people in different countries. It is not same for everyone,they study the psyche of individual market before advertsing their product.
2- Advertising strategy and placement is excellent for coca-coal. It use pulse advertisement, add value and content in the advertisment with mass appeal feature. It encaptured society, culture and language across the country and also it is master in communicating effectively with customer.
3- No, market penetartion and market size of Coca-Cola through different product is such large that none of its competitors like Pepsi ever surprass it.Greatest risk of coca-cola is its survival in long run. Product of coca-coal can cause diabetes and other health problem. People may stop drink one day.
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