Describe Disney's approach to acquisitions, why it has been successful, and how a preview of what future acquisitions might look like when considering its past activities.
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Describing Disney's approach to acquisitions:-
The walt Disney company is the worlds most innovative company it was founded in the year 1923 .
The walt disney company started its acquisition from the year 1996 .
The Walt Disney company owns the worlds top entertainment companies which it has acquired.
The following are the world top companies which Disney has acquired :-
--ABC news
-FOX FAMILY
-PIXAR
-MARVEL
-21st CENTURY FOX
which also includes FOX news FOX sports.
Disney purchased 21st century FOX for 71.3billion $.
Disney purchased MARVEL for 4billion $
Disney purchased PIXER for 7.4 billion $
Disney purchased FOX FAMILY for 2.9 billion $
It consist of various policies while acquiring these companies.
--Purchasing of rights .
--Purchasing of ownership.
--Setting the frame work.
--Keeping most of the catalog of its predecessor
--Signing deals between each other companies.
--Building relationship and distribution deal.
--Purchasing of the franchises which were offered earlier
Reasons for success:-
Disney follows topdown approach inside the work place .
Disney's recent acquisitions of MARVEL and PIXER indicates the successful approach of acquisition.
Disney bought ABC in 1995 for 19billion$ and also PIXER for 7.4 billion$and MARVEL for 4 billion $.
It has gained revenue of 88billion$
Disney purchased starwars for 4 billion$.
Disney was successful in producing various movies like IRON MAN ,IRON MAN 2 ,AVENGERS ,THOR ,CAPTAIN AMERICA, AVENGERS.
Disney's acquisition strategy is successful by all these reasons.
Disney had earned the credibility of diehard fans by these acquisitions which has huge following .
Preview of future acquisition might look like when considering its past activities:-
Due to the Disney acquiring some of the subsidiaries of FOX network,it is going to suffer loses .
The main competitors for Disney in the coming years will be WARNER BRO'S and NETFLIX..
The next acquisition of Disney will be depended up on the decisions made by the CEO.
The upcoming acquisitions may include SONY pictures entertainment , STAR BUGS,,DISCOVERY, LIONS GATE, MGM ENTERTAINMENT.;
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