Q- 6. Ellison Seafood Company ships fresh seafood to customers in a nearby city. The logistics manager has identified three shipping alternatives; common carrier, Contract carrier, and Leasing. Suppose the manager wants to know the expected cost of one of the options, contracting. Total Cost equation of contract carrier is estimated as [ 10 Marks]
TC=$6,580 + $227X
The management has estimated different demand levels and assigns a probability to each.
Demand Level SHIPMENTS/year Probability
Low Demand 40 Shipments per year 15%
Medium Demand 50 Shipments per year 50%
High Demand 70 Shipments per year 35%
Calculate expected cost of contracting at different demand levels.
Total cost = 6,580 + 227X
where X is number of shipments
FOR LOW DEMAND
Number of shipments (X) = 40
Total cost = 6,580 + (227 × 40)
Total Cost = $ 15,660
FOR MEDIUM DEMAND
Number of shipments (X) = 50
Total Cost = 6,580 + (227 × 50)
Total Cost = $ 17,930
FOR HIGH DEMAND
Number of shipments (X) = 70
Total Cost = 6,580 + (227 × 70)
Total Cost = $ 22,470
Probability for low demand = 0.15
Probability for medium demand = 0.50
Probability for high demand = 0.35
Expected Cost = (0.15 × 15,660) + (0.50 × 17,930) + (0.35 × 22,470)
Expected Cost = $ 19,178.5
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