In her effort to remake the company she has made five key strategic decisions. As an example, she has refused to heavily discount vehicles to drive sales. Since I just gave you one of the key strategic decisions, I want you to name the other four in your paper and what is she doing to drive implementation of each one?
1. Adopting modern methods of promotion: For implementing this change, she is focusing more on modern methods of promoting products like social media platforms. For this, she can choose any platform like Instagram, Facebook, and many more to advertise the products. This change will help her in attracting a wide customer base from all around the world.
2. Focus on after-sales services: For implementing this change, she is focusing on post-sales services of the company that can satisfy the customers and makes them buy again for the company. For this, she included many services like fixing problems by technicians by visiting their homes and free installation services as well. This will help in increasing the number of current customers, thus increase sales.
3. Non-monetary incentives: For implementing this change, she is focusing on arranging reward shows for appreciating employees' contributions to the company's success. Other forms of non-monetary incentives include praise, recognition, and empowerment that certainly will help the employees. Motivated employees will be more productive and helpful for the company.
4. Change in the company's structure: For implementing this change, she is going to integrate employees' vales and culture in the company's culture and structure. More informal ways of communicating will be allowed so that the employees will not get exhausted due to strict rules. Another thing is that she will delegate some of the authorities to the subordinates so that they can feel attached to the company.
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