Question

Marketing and Sales have a strong relation. To get more sale you have to develop good...

Marketing and Sales have a strong relation. To get more sale you have to develop good marketing strategies. If you have a company name Shahen Express that is working online using Website Domain www.shahenexpress.com. Which Web marketing strategies will be used in this website? How you increase the sales of the company and What will be the Revenue Model? Is Revenue Transition concept will used in the website? Justify your answer with suitable examples.

Homework Answers

Answer #1

Question 1) Which Web marketing strategies will be used in this website?

Answer 1) Well if want to promote a website then there are some good marketing strategies that can be followed one of them is Digital Marketing promotion. In which social media can be used to promote the website, the content of website can be posted of Social media and more and more customers will be attracted towards the services of website along with this some brand promoter can be made that can be given companies Tshirt with company name and website written on it, more and more customers will watch it and will surf the website. Along with this website can be promoted on Google search by paying to Google search engine.

Question 2) How you increase the sales of the company and What will be the Revenue Model? Is Revenue Transition concept will used in the website?

Answer 2) The sales of website can be increased by getting more customers to the website traffic along with this on website the promotion/advertisement of other companies can also be done with this those companies can pay Shahen Express for displaying their Advertisement on website along with this company can offer membership programme to customers that is giving exclusive benefits and charging some prices. Revenue model will be mostly dependent of Advertisement that is pay per click or surf advertisement etc. The revenue transition concept will be used in website where the revenue will depend upon the number of customers click the advertisement of other websites on Shahen website.

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