Question

How does the Golden Circle relate to a company's "vision" statement? Any company. Harley-Davidson for example.

Answer 1

Explanation:

Vision statement of the company explain about what company want to do in future for customers and society and where company want to be. Vision statement reflect companies ambitions and what they are up to for future. Vision statement explains long term target or goals of company that they want to achieve.

The golden circle concept is relatively same as vision statement as when golden circle concept applied to company it ask why and what, create sense of purpose and belief for company. The golden circle concept explain what business do and why it does, this creates sense of belief that why business exists in the first place and what does puprpose it serve. The golden circle find the "why" as company find the motive that why it exist and what is the purpose of business activity.