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1. What was the case when you realised that the brand/company really understood what you liked...

1. What was the case when you realised that the brand/company really understood what you liked and who you were? What was it about, and why do you think it is a great digital marketing attempt? Reflect on what you have learned from the lecture/textbook.

2. What was the case when the practice was through paid ads (ex: search engine, Google ads..)? What was it about, and why do you think it is a great digital marketing attempt? Reflect on what you have learned from the lecture/textbook.

3. What was the case when you received an email that really helped you satisfy your needs as a consumer? What was it about, and why do you think it is a great digital marketing attempt? Reflect on what you have learned from the lecture/textbook.

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