D&R Corp. has annual revenues of $283,000, an average
contribution margin ratio of 34%, and fixed expenses of
$117,800.
Required:
- Management is considering adding a new product to the company's
product line. The new item will have $8 of variable costs per unit.
Calculate the selling price that will be required if this product
is not to affect the average contribution margin ratio.
- If the new product adds an additional $32,600 to D&R's
fixed expenses, how many units of the new product must be sold at
the price calculated in part a to break even on
the new product?
- If 24,300 units of the new product could be sold at a price of
$14.2 per unit, and the company's other business did not change,
calculate D&R's total operating income and average contribution
margin ratio.