Within a healthcare organizations; Can someone give me the example of where a big data concept is being utilized/exploited in order to benefit your organization (either in terms of the process, or providing better healthcare, or saving cost and resources).
Amazon serves a prime of an organisation using big data. It has access to a massive amount of data on its customers; names, addresses, payments and search histories are all filed away in its data bank. This information is not only used to display selective advertisements, but is also used to improve customer relations. In fact, they store pertinent information about their customers such that when they are contacted for an enquiry, they can respond quickly and efficiently. This improves the entire customer service experience and also saves time.
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