Based on the historical performance of Strava Corporation, you expect earnings and dividends to grow at a constant rate of 9%. You are considering buying this stock at its current market price of $60. Based on a beta of 1.2, you would require a return of 14% on this stock. The stock just paid a dividend of $4 based on recent accounting statements. How much should you pay for this stock?
As per Gordon model, share price is given by:
Share price = D1 / k -g
where, D1 is next years' dividend, k is the required rate of return = 14% and g is the growth = 9%
First we will calculate next years' dividend. Dividend will grow at the rate of 9% annually. So we will calculate the D1 by future value formula as per below:
FV = P * (1 + r)10
where, FV = Future value, which is the dividend next year, P is current years' dividend = $4, r is the rate of interest = 9% and n is 1 years
Now, putting these values in the above formula, we get,
FV = $4 * (1 + 9%)1
FV = $4 * (1 + 0.09)
FV = $4 * 1.09
FV = $4.36
So, value of D1 is $4.36
Now, we will calculate the share price by putting the values in the Gordon Model formula:
Share price = $4.36 / 14% - 9%
Share price = $4.36 / 5%
Share price = $87.2
So, based on recent accounting statements, value of share is $87.2.
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