You have created a cartoon series for kids of
Bangladesh infusing teaching of justice,
fairness, love, social and religious values all
together. Given that there are cable TV
cartoons and also those funded by
international organizations teaching their own
agenda, what can be your pricing strategy for
digital and printed medium? Explain with
reasoning.
PLEASE FAAAAAAAASTTTT
I will choose penetration pricing strategy. This is because as mentioned there are many other competitors in the industry including international organization. Penetrate pricing strategy will help in attracting more customers because the prices are set initially low and customers will be able to afford it. When prices are low, parents will shift their preferences and their kids will be able to watch my cartoon. This way I will be able to spread fairness, love and justice through my cartoon series.
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