Question

Course Objective: Assess factors that establish broad possibilities for the organization in terms of product and market attractiveness. Question posed: Select a company you have worked for or research a publicly traded company and share the SWOT that you see impacts this company. What seems to work well for this company, and what doesn’t work? **if a student has posted a particular company already please select another company** Instructions: respond to initial question by Thursday 11:59pm ET and provide peer responses by Sunday 11:59pm ET. Make sure to review the "Forum Rubric" located in the "Course Announcement" section of the course prior to submittal. Proof read your post, prior to submittal, to catch grammatical errors. Follow the forum format outlined in the course announcement section of the course. You are required to post your initial response before you are able to see others post. You are not able to edit or delete responses once posted (for academic integrity reasons).

Answer 1

I have provided the SWOT analysis for the soft drink company as follows,

Strengths:

1. Brand recognition
2. Worldwide market
3. Good market distributors and vendors
4. Loyal customers

Weakness:

1. Increase in health consciousness among people
2. Restricted water supply
3. Stricter law enforcement

Opportunities;:

1. Expansion in new markets
2. Newer acquisitions
3. Growth in functional drinks industry

Threats:

1. Hazards of obesity
2. Higher commodity prices
3. Competition from other soft drink brands
4. Changing user demands