A cigarette company rand an advertising campaign designed to
improve sales. To evaluate their campaign, they had subjects record
the average number of cigarettes smoked per day in the week before
and the week after exposure to the ad. What can be concluded with
an α of 0.05. The data are below.
before | after |
---|---|
46 25 21 34 31 20 34 26 27 41 |
35 17 12 29 18 19 27 26 16 41 |
a) What is the appropriate test statistic?
---Select--- na z-test One-Sample t-test Independent-Samples t-test
Related-Samples t-test
b)
Condition 1:
---Select--- before advertising campaign smoking cigarettes
after
Condition 2:
---Select--- before advertising campaign smoking cigarettes
after
c) Compute the appropriate test statistic(s) to
make a decision about H0.
(Hint: Make sure to write down the null and alternative hypotheses
to help solve the problem.)
critical value = ; test statistic =
Decision: ---Select--- Reject H0 Fail to reject H0
d) If appropriate, compute the CI. If not
appropriate, input "na" for both spaces below.
[ , ]
e) Compute the corresponding effect size(s) and
indicate magnitude(s).
If not appropriate, input and/or select "na" below.
d = ; ---Select--- na trivial
effect small effect medium effect large effect
r2 = ; ---Select--- na
trivial effect small effect medium effect large effect
f) Make an interpretation based on the
results.
There was a significant decrease in cigarettes smoked after the ad.There was a significant increase in cigarettes smoked after the ad. There was no significant difference between the number of cigarettes smoked before and after the ad.
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