Question

these are percentages of annual sales growth and net sales attributed to loyalty card usage at...

these are percentages of annual sales growth and net sales attributed to loyalty card usage at 74 noodels and company restaurant

Store   Growth%   Loyalty% Store   Growth%   Loyalty%
1     -7.7   0.7       38     7.1 1.7
2 -7.5    2.0 39     7.3 1.2
3 -6.4 1.3    40     7.7       1.7
4 -4.4 1.4       41     7.8 2.4   
5 -4.1 2.0    42     8.3    2.1
6 -2.0    2.5 43     8.3       1.5   
7 -1.6    1.5 44     8.3    1.3
8 -1.3    1.2    45     8.5 1.4   
9 -1.0 2.4    46     8.6       1.4   
10 -0.6    2.4    47     8.8 0.8   
11 0.2 2.4    48     8.8    2.1   
12 0.7    0.7 49     9.2    2.1   
13 0.8    1.6    50     9.2 1.5
14 1.3    2.3       51     9.4    1.9   
15 1.5    1.2    52     10.6    1.2
16 1.8    2.4    53     10.8 2.7   
17 1.9    2.6    54     10.9    1.9   
18 1.9       2.6    55     10.9       0.9   
19 4.2 0.9    56     11.0    1.2      
20 4.4    2.2    57     11.0    1.7
21 4.5    1.8    58     11.1    0.5   
22 4.7    1.5    59     11.5    2.3      
23 5.0    1.5    60     11.6    1.7      
24 5.1    1.4    61     13.5 1.4   
25 5.1    1.4    62     14.3    2.4      
26 5.3 2.1    63     15.0 2.1   
27 5.6    2.3    64     15.6    0.6   
28 6.1    1.5    65     16.9 2.9
29 6.1    1.4    66     17.1    1.6   
30 6.3 1.4    67     18.0 0.9
31 6.3    1.4    68     18.0    0.9   
32 6.6    1.3    69     18.9    2.0   
33 6.6       1.2 70     19.0    2.1
34 6.8 0.5    71     19.1 2.4   
35 6.8    1.5    72     22.6    2.0   
36 6.9 1.7    73     25.5    0.9
37 7.0 2.1    74     28.9 2.0

(b) Find the correlation coefficient. (Round your answer to 3 decimal places. A negative value should be indicated by a minus sign.)    

(c-1) To test the correlation coefficient for significance at α = 0.01, fill in the following. (Use the rounded value of the correlation coefficient from part b in all calculations. For final answers, round tcalc to 3 decimal places and the p-value to 4 decimal places. Negative values should be indicated by a minus sign.)

  tcalc:   
  p-value:   

there is no significant co relation

1- yes

2- no

does it appear that loyalty card usage is associated with increase sales growth?

1- no

2- yes

Homework Answers

Answer #1
Ʃx = 562
Ʃy = 123.7
Ʃxy = 933.74
Ʃx² = 8111.9
Ʃy² = 231.03
Sample size, n = 74
x̅ = Ʃx/n = 562/74 = 7.59459459
y̅ = Ʃy/n = 123.7/74 = 1.67162162
SSxx = Ʃx² - (Ʃx)²/n = 8111.9 - (562)²/74 = 3843.73784
SSyy = Ʃy² - (Ʃy)²/n = 231.03 - (123.7)²/74 = 24.2504054
SSxy = Ʃxy - (Ʃx)(Ʃy)/n = 933.74 - (562)(123.7)/74 = -5.71135135

Correlation coefficient, r = SSxy/√(SSxx*SSyy)

= -5.71135/√(3843.73784*24.25041) = -0.0187 = -0.019

Null and alternative hypothesis:

Ho: ρ = 0 ; Ha: ρ ≠ 0

α = 0.01

Test statistic :  

t = r*√(n-2)/√(1-r²) = -0.0187 *√(74 - 2)/√(1 - (-0.0187)²) = -0.159

df = n-2 = 72

p-value = T.DIST.2T(ABS(-0.1588), 72) = 0.8743

Conclusion:

p-value > α , Fail to reject the null hypothesis.

No, there is no significant co-relation

No, it does not appear that loyalty card usage is associated with increase sales growth.

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