Question

Fill in the Blank: The marketing director Macy's is interested in analyzing the relationship between the...

Fill in the Blank: The marketing director Macy's is interested in analyzing the relationship between the company's weekly sales and the advertising dollars spent. A random sample of 20 weeks is collected with the recorded sales for each week and the amount spent on advertising.

Download the Excel file provided, run a regression analysis and fill in the blank cells. Then answer the questions using the information below. Assume a = 0.05 and t critical value of 1.734.

Round any decimals to the hundredths place (2 decimal places).

Weekly Sales

Advertising

$2,050

$180

$3,760

$243

$1,897

$204

$2,567

$199

$4,330

$356

$5,670

$605

$2,356

$200

$3,456

$304

$1,254

$105

$4,300

$379

$3,250

$300

$4,680

$402

$4,200

$399

$2,400

$209

$1,890

$245

$3,600

$190

$5,700

$480

$5,690

$515

$2,300

$300

$1,700

$145

df

SS

MS

F

Significance F

Regression

1

?

31,425,843.57

91.011

?

Residual

18

6,215,317.43

345,295.41

Total

19

37,641,161.00

Coefficients

Standard Error

t Stat

P-value

Lower 95%

Upper 95%

Intercept

460.57

330.39

1.394

0.1803

-233.56

1154.69

Advertising

9.70

1.02

?

0.0000

?

?

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