Question

An online retailer claims that an advertisement they are running has a 2% conversion rate, which means that 2% of those clicking the advertisement will make a purchase at the site. An analysis of 1000 randomly chosen clicks of the advertisement revealed that 1.08% of those visitors actually made a purchase. Use this data to calculate the test statistic for a test of the retailer's claim.

1.96

None of the these

-6.57

-2.08

-2.81

2.07

Answer 1