To study how social media may influence the products consumers buy, researchers collected the opening weekend box office revenue (in millions ofdollars) for 23 recent movies and the social media message rate (average number of messages referring to the movie per hour). The data are available below. Conduct a complete simple linear regression analysis of the relationship between revenue (y) and message rate (x).
Message Rate Revenue ($millions)
1363.2 146
1219.2 79
681.2 67
583.6 37
454.7 35
413.9 34
306.2 21
289.8 18
245.1 18
163.9 17
148.9 16
147.4 15
147.3 15
123.6 14
118.1 13
108.9 13
100.1 12
90.3 11
89.1 6
70.1 6
56.2 5
41.6 3
8.4 1
The least squares regression equation is ModifyingAbove y with carety=________ +(_________) (Round to three decimal places as needed.)
I believe the sample is
Message Rate | Revenue |
1363.2 | 146 |
1219.2 | 79 |
681.2 | 67 |
583.6 | 37 |
454.7 | 35 |
413.9 | 34 |
306.2 | 21 |
289.8 | 18 |
245.1 | 18 |
163.9 | 17 |
148.9 | 16 |
147.4 | 15 |
147.3 | 15 |
123.6 | 14 |
118.1 | 13 |
108.9 | 13 |
100.1 | 12 |
90.3 | 11 |
89.1 | 6 |
70.1 | 6 |
56.2 | 5 |
41.6 | 3 |
8.4 | 1 |
the regression equation for Y is calculated as
Regression Equation = ŷ = bX + a
where,
Sum of X = 6970.8
Sum of Y = 602
Mean X = 303.0783
Mean Y = 26.1739
Sum of squares (SSX) = 2822097.8591
Sum of products (SP) = 244004.487
and
b = SP/SSX = 244004.49/2822097.86 = 0.08646
a = MY - bMX = 26.17 - (0.09*303.08) =
-0.03087
hence
ŷ = 0.08646X - 0.03087
The least squares regression equation is ModifyingAbove y with carety=0.086*X+(-0.031)
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