Question

Question 5(20 marks) One of the more interesting insights from the data set is the popularity...

Question 5

One of the more interesting insights from the data set is the popularity of Spotify as a listening channel for streaming music. Do those people who consider their primary music streaming service to be Spotify (Q7) feel that they are getting a good value for their money (Q25)? To receive full marks:

  1. state the null and alternative hypotheses;
  1. state the correct type of statistical analysis that would be required to be run using SPSS;
  1. using the table(s) provided below, showing SPSS results, provide a written interpretation of test statistic(s), the significance level(s)and answers to the following questions:
  • Do you reject the null hypothesis?
  • What do these results mean for management?      
  • SPSS DATA Output:
  • (Q7) For those people who consider their Primary music streaming service to be Spotify?

    (Q25)Please select the brand that describes the statement the most – Good for connecting socially.

    Value

    df

    Asymptotic Significance (2-sided)

    Pearson Chi-Square

    43.594a

    24

    0.009

    Likelihood Ratio

    30.15

    24

    0.18

    Linear-by-Linear Association

    2.164

    1

    0.141

    N of Valid Cases

    182

           

Homework Answers

Answer #1

The Chi-Square is appropriate here.

The hypothesis being tested is:

H0: Those people who consider their primary music streaming service to be Spotify do not feel that they are getting a good value for their money

Ha: Those people who consider their primary music streaming service to be Spotify feel that they are getting a good value for their money

The test statistic is 43.594.

The p-value is 0.009.

Since the p-value (0.009) is less than the significance level (0.05), we can reject the null hypothesis.

Therefore, we can conclude that those people who consider their primary music streaming service to be Spotify feel that they are getting good value for their money.

Know the answer?
Your Answer:

Post as a guest

Your Name:

What's your source?

Earn Coins

Coins can be redeemed for fabulous gifts.

Not the answer you're looking for?
Ask your own homework help question
Similar Questions