A charitable organization wishes to estimate, to within half a percentage point, the proportion of all telephone solicitations to its donors that result in a gift, with 90% confidence. Estimate the minimum sample size required, using the information that in the past the response rate has been about 30%.
Solution:
Given,
E = 0.5% = 0.005
c = 90% = 0.90
p = 30% = 0.30
1- p = 1 - 0.30 = 0.90
Now,
= 1 - c = 1 - 0.90 = 0.10
/2 = 0.05
= 1.645 (using z table)
The sample size for estimating the proportion is given by
n =
= (1.645)2 * 0.30 * 0.70 / (0.0052)
= 22730.61
= 22731 ..(round to the next whole number)
Minimum sample size = 22731
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