Question

What would you consider the three most important keys to success in a quantitative study?

Answer 1

1. Objectivity : Quantitative research is numerical. Therefore, the results are clear and are harder to misinterpret. The survey can also be easily repeated and you can reliably track changes over time.

2. Easy to analyse : Because responses are numeric you can use statistical analysis to gain additional insight from the data.

3. Quick : Because you’re asking closed questions, it usually means data can be collected more quickly, while digital tools such as Attest can be used to easily analyse the results.