-- Facebook and social media are ever present, even in the legal field. More and more attorneys and law firms are using social media not only to connect with other attorneys, but also to advertise their services, as well as provide information about their areas of practice. In thinking about this week's reading as well as the Indiana Rules for Professional Conduct, what do you think are some of the pros and cons for using Facebook and social media . HERE IS THE QUESTION(( make two short substantive posts)) to
The advantages of using social media for advertisement and marketing purposes among lawyers is that it can help them promote their legal services to a target audience that you are unable to connect with offline. It creates new business relationships and helps generate new client leads for practice. Social media offers several platforms to market one’s practice on and thefore direct advertisements can be created. Furthermore, one can even obtain real-time client feedback, allowing the generation of word of mouth advertising as well. However, the disadvantages are that this requires an investment of time and money. One’s staff needs to undergo training to use social media to market law practice, or outsource to a social media marketing firm. There are also chances that new clients leads and other clients may see negative feedback about your law practice online.
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