Question

Describe research methods used in psychology by completing the following table. Then, select two of the...

Describe research methods used in psychology by completing the following table. Then, select two of the research methods, and compare and contrast them. Your response must be at least 75 words.

Method

Purpose

Strengths

Weaknesses

Example

Case Study

Naturalistic Observation

Suveys

Longitudinal
Social-Sciences   Psychology   
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Answer #1
Method Purpose Strengths Weaknesses Example
Case Study To emphasize detailed analysis of a given number of events and their relationships. In-depth information on individuals Missing information can lead to difficulty in interpretation
Naturalistic Observation To observe subjects in their natural environment Useful in first stages of research Limited control
Surveys To gather large volumes of information in a short period of time Can represent a large population Ridgid design The feedback card that you fill out at the end of a meal at a new restaurant
Longitudinal To describe patterns of change and establish a causal relationship Changes can be observed over time Very expensive The Framingham Heart Study, which began in 1948 with 5,209 adult subjects from Framingham, Massachusetts, is the source of a great deal of current knowledge about heart disease.
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