Question

There are four “major” social media networks and yet hundreds of different social media outlets exist....

There are four “major” social media networks and yet hundreds of different social media outlets exist. In your opinion should a company be on ALL four of the major outlets and others? Why?

Homework Answers

Answer #1

There are many different social networking sites available today and each one has their own audience and special interests. Four main among them are Twitter, Facebook, Instagram and LinkedIn. People differ whether the fourth one is LinkedIn or Pinterest.
In my opinion, a company should be a member of all the possible outlets and not just in these four. Each networking site serves a purpose thus have different types of users. Some are intellectual, some are for photography, some are for fun while others for communication. Being part of all the networking sites will help a company to address or market to all types of customers and say, different market segments. Apart from interest, there are also local networking sites that operate and connect geographically similar people. So, it’s really important to widen the possibility of reaching out to more to sell a product or service.

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