Question

4. It is quite common now for people to post their feedback, in particular negative feedback...

4. It is quite common now for people to post their feedback, in particular negative feedback directly on the company’s Twitter site, instead of calling the company and speaking to a customer service rep. State your opinion on this.

Homework Answers

Answer #1

People have been increasingly using twitter to make their complaints. With internet and social media, it has become easier for people to use these flat forms to report complaints and easier to share their complaints. They can also ask their queries on the company twitter and a lot of times the company responds to the customer. In some cases even the top level managers or CEO’s engage in conversation with their customers for example Tesla’s Elon Musk regularly answers customer’s questions and take feedback. This feedback is also helpful to the company as they can gauge what exactly the customer is unhappy about and can take the feedback and make necessary improvements as at the end of the day, the goal is to keep the customer satisfies. In today’s world of business, with the hyper digital world, it is essential to use these social media platforms to make a company successful.

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