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What is the difference between advertising and public relations and, as a consumer, which would you...

What is the difference between advertising and public relations and, as a consumer, which would you trust more in terms of getting a information about a new product, and why?

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Answer #1

Advertising is a paid medium whereas public relations is done by giving the media gatekeepers the information for press conferences and releases.Advertising is expensive whereas public relations get free publicity for a person or organisation with the help of media or press releases.

I am more likely to trust public relations in gathering information about a product as PR entails stories within the information as compared to advertising as it is sponsored rather than integrated.Also,ww know for a fact that advertisement is done to sell a product but PR effortlessly pitches a story which makes their information credible for the consumer.Also PR is a two way process where people's opinions are counted so that they feel active in being associated with the product as compared to advertising which is passive and one directional.

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