The pulp and paper industry continues to face major challenges. Demand for communication grades continues to decline, although packaging grades are picking up some of the slack. Production and demand is shifting from the developed to the developing world. The market is demanding a more environmentally friendly production industry: ECF, energy, effluent and emissions are major issues in overall acceptance. Industry consolidation and ownership changes continue to alter the industry landscape, and underlying all of these changes, the need for continued performance improvement remains essential to retain competitiveness.
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