Question

. First, paraphrase the information in your own words; this task has no word limit. Then, summarize only the key information within the required word limit; include your word count in the summaries.

1. Be brief. The well-known KISS acronym for business writing–"Keep It Simple, Stupid!"–should be amended to "Keep It Short and Simple." Procter & Gamble, the successful soap empire, insists on one-page emails and spends considerable time training new recruits to do them well. Even if the reader of your letter or email is not as insistent on brevity, there is a subtle psychological barrier to turning a page. The moral is obvious: Keep to one page if you can. If you can't, at least be as brief as possible.(1, paraphrase. 2, summarize in 11-16 words.)

Answer 1

Paraphrase :

The emails should be kept precise, meaningful and brief. As the acronym "KISS", "Keeping it simple, stupid" suggests that business writings should be kept simple and short. The Proctor And Gamble, a successful business empire stresses on one page email to keep them precise, and thus also provides training to its new recruits and professionals to write them well. There is some sort of a psychological barrier to turn the page when emails or messages are too long even if the reader or recipient is not insistent on brevity. In conclusion, it is best to restrict e-mails to one page or as brief as possible.

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summary (18 words)

​​​​​​In professional writings one critical consideration is to keep information brief , precise and simple so that information is meaningful.

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