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Research the latest news about the Nissan LEAF in the Canadian market have a new features...

Research the latest news about the Nissan LEAF in the Canadian market have a new features been added since the car was launched as a new product? has the style changed? find out what colors the car is available in. how do you think automobile marketers decide which color to offer?

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Answer #1

Nissan Leaf was launched in Canada in the year 2012. Since its launch several new features have been introduced. For instance the car originally came with a 24-kWh battery. In the year 2016 the company started providing a 30-kWh battery on its SV and SL models.

In 2018 the new model sports several new features like 40kWh battery, a new drive mode called e-pedal, and the pro-pilot assist package.

In terms of styling the car has introduced changes in each model on a regular basis to keep the design efficient aerodynamically and to appeal to the contemporary tastes of its customers.

The car is available in six colors – pearl white, jade frost, gun metallic, deep blue pearl, scarlet ember and super black.

Automobile marketers decide on which color to offer depending on several factors like current trends, tastes of the buyers, suitability of the color with the car design, etc.

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