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If you were to introduce a new product today to Global Markets, what decisions need to...

If you were to introduce a new product today to Global Markets, what decisions need to be made?

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Answer #1

Following decisions we have to make if we want to introduce a new product to Global Markets:

  • Prepare well before launching the product. Keep the buzz about the product long before the launch and continue sharing latest info even after the launch
  • Reach out to influencers who have a good online presence and tie up with them to use your product and write reviews about it. This is good way of appealing your product to wide audience.
  • Keeping all the important stakeholders involved and active
  • Utilize social media for meaningful engagement. Take help of users in spreading your offering in their social circles.
  • Do proper and detailed tradeoff analysis
  • studying market and the bureaucracy of the countries where you have decided to offer your product.
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