Question

From the texbook: Management: Leading and Collaborating in a Competitive World, 12th ed; Please answer he following questions

1. Where in this example do you see pressures for global integration? Where do you see pressures for local responsiveness?

2. Which global strategy (international, multinational, global or transnational) do you think is most appropriate for Lenovo? Why?

Answer 1

Answer:1.

We do see pressures for global integration in the example because in the example it is being shown that the leading and management is in the competitive global world, it means we have the competition of leading and cooperation at the global level.

We do see pressures for local responsiveness when the local requirements are not met. Hence we need to lead and collaborate in such a way that we meets the local requirements properly so that we can manage the pressure from local responsiveness.

Answer 2:

We think that international global strategy is most appropriate for Lenovo because the products of Lenovo had demand in almost all the nation of the world. Lenovo is mainly a big supplier of laptops and computers, and the demand for laptop and computers is all across the globe and in all nations. Thus to meet this demand from all international nations, Lenovo should explore the international global strategy for their business.