Question

walmart makes more profit on each bottle of Gatorade it sells than on a bottle of powerade.list all the things a walmart store manager could do to encourage consumers to choose Gatorade over powerade.

Answer 1

Gatorade and powerade both are energy drinks which is taken by people after a workout or for stablising the body after sickness.for maintaining the water level of the body.Both of these drinks are more or less have the same type of nutritional contents in them like minerals,vitamins,good calories which are essential for the body.There are various features of powerade which provide it a benefit above the gatorade.The powerade contains more sugar as compared to the gatorade. The potassium and sodium contentin a gatorade is contains 45 milligrams and 160 milligrams respectively where as in a powerade these are 35 milligrams and 150 milligrams respectively which itself shows that gatorade is a bit superior when talking about the replacement of the lost electrolytes over a powerade per serving.Also these also depends upon the taste buds of the consumers as they both are available in various flavours.As both these drinks are of same kind therefore the store manager should focus upon providing a detailed description of the features of Gatorade over a powerade.He must display the products according to its nutritional benefits which is of prime importance for the poeople using these drinks.As we all know that the thing which is properly displayed are best sold.

Therefore,he must focus upon the above mentioned features of gatorade for selling it more.