What is ethical issue intensity, and how important is it in the ethical decision making process?
Ethical issue intensity is the importance or relevance of an ethical issue for a person or a group. It indicates how important or sensitive is that particular event or decision for an individual or an organization in the process of decision making. It is one of the key factors which leads to decision making. Ethical issue intensity is influenced by social pressure, organizational values and work culture to a greater extent even if a person's own values and beliefs guide him/her while determining an ethical issue.
Although every ethical issue can be different in its own way and might be perceived uniquely by individuals, there are some general ethical principles which help in making a decision. If the intensity is high then it is very important to make the right decision and take a corrective measure of the situation.
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