The following are the key responsibilities of the marketing manager:
1. Pricing strategies: Marketing manager has the respinsibility to maximize the profits as well as the market share by designing new pricing strategies competitive in the market.
2. Identify the new customers: Marketing manager has to identify new target customers and has to increase the reach of the product by designing new marketing strategies.
3. Leading the team: The marketing manager has to lead the team by supporting sales and leadin generation efforts by creating promotions with the advertising managers.
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